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American Crew Pomade with Medium Hold & High Shine, Gifts For Men, For Shape & Control (85g) Water-based Pomade, Hair Styling for Men
£9.30£15.63 (-40%)
- Works well for curly hair and provides a modern, flexible alternative to styling gels.
- Use it to create classic, slicked back looks or for control in any hair type for medium hold with high shine.
- Water Based: Shampoos out easily without residue.
- Lanolin: Provides tremendous shine and pliable hold.
- Complex Strong Hold: Ultimate hold in a pliable product.
Last updated on February 4, 2024 5:51 pm
by EdBraz
So, it does the job but has the consistency and smell of GEL. That’s right. GEL. Not pomade. It smells like the 2 pound gel you’d buy in Boots as a kid 30 years ago to spike your hair. That smell. Very, very cheap smelling. Plus points – it’s not a dandruff inducing pomade too much and washes out easy. But sure ain’t classy.
by kirsty mclean
This is a good water-based pomade for thick, curly wavy hair. But I recommend you use it as much as possible because mine was going bad after about three months. A bit annoying given the price.
Other than that, you should definitely try it, especially for short to medium length hair. – CM
by Dottore
I never used to use hair “products” until my ex-wife finally got sick of my “furry” hair and directed me to various brands. This was about 25 years ago and I went through every conceivable brand. Surprisingly, going back to my childhood “Brylcream” proved the most effective, but the “fry an egg on your head” observation of my brother when we were kids, resonated with my ex-wife. Fortunately, a local hairdresser had just taken delivery of American Crew (AC) and even though she was charging £13 in 1993 for a pot of it, I gave it a go. Ever since then, I have not used anything else. American Crew Pomade has the right blend of hold, invisibility, fragrance, and economy. I have black, strong, thick hair which when freshly washed sticks up. Blow-drying adds body and volume which is not quite what you want when your hair sticks up naturally. So for the first 30 plus years of my life, I looked like I’d permanently had a fright, unless I went for the crew cut or short back and sides. The short options made me look like “I was going to kill someone” that’s how scary they were. So AC Pomade really has changed my life!
The beauty of AC Pomade is that it never looks like you have anything in your hair. It gives a nice semi-gloss shine which looks natural and leaves a nice, subtle manly fragrance behind. Additionally, when you’ve had forty winks, or any other unplanned ‘activity” it’s simply a matter of slightly damping your hands and running them through your hair to reactivate the Pomade. In fact, it was only last week, that my current wife, who is fastidious in her appearance and mine, taught me something new. The situation was I always applied the Pomade on the top surface of my hair (after my shower) and then blow-dried it with a hair brush. I still had bits towards the back near my hair crown slightly elevated (not sitting down). However, my wife taught me how to deal with this! Basically, put a small amount (a small fingertip) of the Pomade on first going against the direction of the hair style you’re doing. (I slick mine back, so I start at the back of my head and spread the Pomade forward to create a fringe). Then you apply another small amount of the Pomade to the top (or other direction) then style as normal. This works brilliantly. It’s only taken me 25 years of use to figure out, but I’ve shared it with you! After I finish blow-drying my hair I damp my hands a little and finger the style. That then leaves a nice shine on my hair and it’ll stay that way for the whole day.
Here’s one last tip which I discovered. AC Pomade is water based which makes it easy to wash out of your hair. It also means you can reactivate it. However, this is also the reason why you should only use a little water when damping your hair down. By a little, I mean, wet your hands and give them a good shake. The residual wetness/damp is sufficient. Also, when making your first application or any application of Pomade, make sure your hands are dry. I normally put the small amount on my hands and rub my hands together. If they’re wet, you can’t coat your hands and therefore your hair evenly. I always apply AC Pomade to towel dry hair. It’s no good on dry hair, so if you have a night shower before bed (which you should do, if you want to get lucky!) and don’t have time in the morning for a shower (eeeeeuw!) you should damp your hair before applying.
American Crew Pomade really did change my life, well at least my hairstyle and countless ladies between my ex-wife and current wife commented on my hair….and let’s face it we don’t dress for ourselves, we dress for the opposite sex and our egos.
by Danielle Mason
This pomade was such a great find, I had been struggling to slick my hair back due to my baby hairs but now it is no problem. So much better than any regular hair gel, love the fact that it easily washes out with water. With this pomade a little goes a long way. Would highly recommend.
by Andy B.
Holds my thick hair well, lasts well as you dont need alot
by Kevin John Pike
Not for me found my hair greasy
by lindsay smith
An alternative to the traditional greasy hair products when you’re looking for that rock’n’roll style but don’t want to spend a week washing out your product.A nice medium hold..a good shine and a great perfume..AND washes out easily.
Recommended.
by Joao Leite
Great product. And smells nice